Postcards can come in may shapes and sizes but they are always a great way to market your business or event. Standard sizes for postcards come in 4 basic categories:small, medium, large, and oversized. The smallest postcards you can produce to be mailed are 3.5″x5″. You’ll see these used a lot for return response postcards or save the date’s for weddings or other events. The next size up would be the most common postcard, the medium size. These range from 4″x5″ put to 4.25″x6″. These are the largest size postcards that can still be mailed at the reduced postcard rate stamps. Also note we don’t charge extra for 4.25″x6″ so we recommend maximizing your space. The large postcards range in size from 5″x7″ up to 8.5″x5.5″. This is our most popular size card. They are often used instead of medium sized cards when you want to stand out in the mail as they are bigger than most postcards and envelopes. The final category or Postcards is Oversized, these range from 8.75×5.75 up to 8.5″x11″(which are usually sent as flat mail). The most common size in this category are 6″x9″ postcards. These are used often as political mailers or by auto dealerships when, again like the large sized postcards, you want to be physically larger than all the other mail in a mailbox. A good size for us in this category is 5.75×11. The long size means they really stand out but the hight allows them to go multiple up on a press sheet.
Standard postcard prices
Generally with postcards we recommend UV coating to provide a high gloss, smooth finish. This not only protects the image on the cards, but also provides a very professional look. If you’re looking for addressing, variable data naming, or mailing services, please give us a call and we’d be happy to discuss your options. We were one of the first in the Rocky Mountain region to offer variable data printing and have tons of experience with all aspects of it, from simple name change out, to more advanced things like variable images or offers.
If mailing your postcard, you need to print on at least a 9 point paper, here is some more information on your options:
100# Gloss Cover – This is the most common and least expensive paper we use for postcards. It has a nice smooth, glossy to semi glossy clay finish and is a medium thickness card stock. This paper comes in at .010″ thickness(10pt) and meets all mail specifications. In addition to looking nice, it’s acid free, FSC certified, and contains at least 10% recycled content.
12pt or 14pt Gloss cover – Very similar to 100# gloss cover only thicker. In addition to looking nice, it’s acid free, FSC certified, and contains at least 10% recycled content.
10, 12, or 14 pt Dull cover – This is a very nice option when you are looking for a more artistic choice in paper. The Dull covers have a nice smooth, semi gloss to dull clay finish. These papers comes in at .010″ thickness(10pt) and meets all mail specifications. In addition to looking nice, it’s acid free, FSC certified, and contains at least 10% recycled content.
80# or 100# uncoated cover – This is another nice option when you are looking for a more artistic choice in paper. The uncoated covers have a semi smooth, non-glossy finish. These papers comes in at .010″ thickness(10pt) and meets all mail specifications. In addition to looking nice, it’s acid free, FSC certified, and contains 10-30% recycled content.
Some applications for postcards may be political mailings, customer retention programs, handbills, club flyers, new product announcements, event announcements, wedding announcements, save the dates, leave behinds, or small product information cards.
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